Nova Scaling

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Our Solutions

[ Nova Scaling ]

A comprehensive approach for effective customer acquisition

At Nova Scaling, we don’t limit ourselves to digital advertising. We build comprehensive, scalable acquisition strategies tailored to our partners’ buying cycles and business objectives. Our unique methodology is based on the seamless integration of strategy, advertising, conversion optimization, CRM automation and advanced performance analysis.
[ Our Solutions ]

Strategy & Consulting for Customer Acquisition

Nous vous accompagnons dans l’élaboration d’une stratégie d’acquisition efficace pour vous positionner comme un leader sur votre marché. Grâce à une approche structurée, nous analysons votre environnement, définissons les leviers les plus pertinents et optimisons votre performance pour maximiser votre retour sur investissement
Market research and competitive analysis

We analyze trends in your sector and your competition to identify the best opportunities and refine your positioning.

Marketing plan & business model alignment

We define an optimized acquisition plan over 3 to 12 months, structuring your conversion tunnel and controlling your advertising costs.

Positioning and differentiation strategy

We create a unique offer with a powerful message to capture attention and effectively convert your prospects.

[ Our solutions ]

Digital Advertising: Meta, Google, TikTok Ads & More

We set up optimized advertising campaigns to generate qualified leads and sales. Thanks to precise management and ongoing performance analysis, we adjust every parameter to maximize your profitability.

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Management of advertising campaigns
Management of advertising campaigns
We create and manage targeted campaigns on Meta, Google, TikTok and YouTube Ads, optimizing bidding strategies .
Segmentation and audience building
Segmentation and audience building
We leverage data to create precise audiences, use cross-platform retargeting and maximize prospect engagement.
A/B testing and ROAS maximization
A/B testing and ROAS maximization
We test different advertising formats, copywriting and visuals to improve conversions and maximize your return on investment.
[ Our solutions ]

Funnel & CRO optimization

We optimize every step of your conversion tunnel to turn your traffic into customers. By improving the user experience and refining your strategy, we maximize your conversion rates and profitability.

UX/UI audit of conversion tunnels

We analyze friction points on your site and landing pages to improve the user experience. By studying behavioral data and heatmaps, we identify the optimizations needed to smooth the customer journey.

Automated customer paths

We set up automated marketing sequences tailored to visitors' intentions. Dynamic segmentation and personalized nurturing optimize engagement and increase conversions.

Personalization of offers and landing pages

We tailor content based on user behavior and test different approaches to maximize conversion rates. By integrating one-click upsell and cross-sell strategies, we increase customer value and the profitability of your campaigns.

[ Our solutions ]

CRM & Customer Journey Automation

We optimize your lead management to convert more prospects into customers. With advanced segmentation tools and automated workflows, we enhance engagement and maximize your conversion rate.

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Lead Segmentation and Scoring
Lead Segmentation and Scoring
We identify the most qualified prospects through precise scoring and structure segmented lists for targeted campaigns. Each interaction is optimized to enhance engagement.
Email Automation & Nurturing Sequences
Email Automation & Nurturing Sequences
We automate your email and SMS sequences to effectively guide your prospects through every stage of the customer journey. Personalized sales funnels ensure optimal follow-up and increased conversion.
Integration with HubSpot & other CRMs
Integration with HubSpot & other CRMs
We connect and synchronize your CRM with your marketing tools for seamless prospect tracking. Automating processes between marketing and sales enhances responsiveness and allows for precise performance tracking.
[ Our solutions ]

Reporting, Analysis & Scalability

We adopt a data-driven approach to maximize your performance and anticipate your growth. Thanks to precise analyses and strategic recommendations, we optimize every decision for sustainable profitability.

Advanced Dashboards (Google Data Studio, Supermetrics)

We create real-time reports to track your key KPIs and visualize acquisition trends. In-depth data analysis helps identify growth drivers and optimize your performance.

Performance Monitoring & Strategic Recommendations

We track your results weekly and continuously adjust strategies. Rigorous testing and constant optimization ensure a better return on investment.

Scalability & Advertising Budget Forecasting

We define profitability thresholds and implement smart scaling strategies. Accurate budget planning ensures optimized growth without overinvestment.

[ Nova Scaling ]

Our Methodology

A smooth, structured partnership with no commitment for optimized growth. We have designed a clear and effective onboarding process to ensure transparent and high-performance collaboration from the start. Our goal: To understand your business, structure your acquisition, and generate results quickly.
Schedule a strategic call with an expert

First contact – Strategic discussion & discovery of your needs

A 30-minute call to understand your priorities (acquisition, sales, ROAS), analyze your positioning, and define the optimization levers suited to achieving your goals.

Connecting to your accounts – Integration and technical setup

We connect your advertising and analytics tools, install conversion pixels, and synchronize your CRM to provide you with a solid foundation for optimal execution and analysis.

Collaboration & Structuring of the Acquisition Plan

We collaboratively develop a tailored strategy by defining audience segments, impactful ad messages, clear KPIs, and scaling strategies to maximize your acquisition and ensure sustainable growth.

Launch & Continuous Optimization – A partnership based on performance

After the campaign launch, we monitor results in real-time and adjust strategies to ensure continuous optimization and maximize performance based on data.

Collaboration without commitment – You remain free at any time

With a flexible model and no long-term commitment, you remain free to continue or stop the collaboration at any time, ensuring total freedom while optimizing your performance.
[ Nova Scaling ]

Why is this onboarding unique ?

  • A structured and transparent process that optimizes collaboration from the start.
  • Personalized support tailored to your industry and goals.
  • Access to our experts and expertise without any binding commitment.
  • Concrete results within a few weeks through continuous optimization.
Schedule a strategic call